Meet our key players, who are strategic thinkers and highly experienced in their own areas. Yet at the same time, they roll their sleeves up and get stuck in - managing and working alongside our extended family of experts.


Clara Florey, Co-founder (and Head of DISPRUPTIVE London)

With over 20 years’ experience in PR, digital marketing & social  networking, Clara is a London-based PR, marketing, social media and  digital professional.

She is the co-founder of DISPRUPTIVE, a full service international PR and  marketing agency that specialises in working with ICO/STOs and clients  embracing Blockchain, AI and IoT technologies. Prior to founding  DISPRUPTIVE, Clara was the founder and CEO of,  which she grew and then sold as one of the UK’s top 50 PR agencies (PR  Week).

Clara has specialised in working with DISPRUPTIVE start-ups for the past decade. She has worked with some of the world’s biggest brands, across  deliberately diverse sectors. She is an expert in managing the communications programmes for ICO/STOs and for brands using technology to  make ‘things better’ – whether that technology be AI, IoT, or Blockchain.

Clara is also an expert in network effects, a marketing and PR ‘must’ for  marketplace platforms.

Clara works with brands with big ambitions, which need support in creating and communicating compelling offerings to their  target audiences. Her experience in running her own company gives her a commercial edge – she supports her clients from a  marketing and PR perspective, but with a company’s commercial requirements at the centre of her thinking and  recommendations.

Clara has won 12 awards for her contribution to the PR industry, and over 30 awards for the campaigns she has implemented for  clients.

Clara is a member of the Malta Blockchain Association and the Said Business School (Oxford University, UK) Blockchain Society.



Oliver Cheatham, Co-Founder (and Head of DISPRUPTIVE New York City)

Oliver heads up DISPRUPTIVE New York City, and specialises in working with disruptive brands.  Like Clara, Oliver has extensive experience in creating and managing integrated PR and marketing campaigns for ICO/STOs.

Oliver has a decade of strategic marketing experience, specialising in creating and managing marketplaces and network effects, based between New York City and London.

Oliver started and directed strategy department at NYC digital marketing agency that focused on developing go-to-market and growth strategies for early stage, first round, and second round startups.

He has extensive experience with comprehensive strategies and tactical plans across branding and marketing.

He championed all projects from planning, strategy, social, creative, development, & launch.

His experience working a diverse range of clientele including ICOs, FinTech, CPG’s, e-commerce, mobile apps, and professional services.


PAUL SCOTT, Head of Strategy

Paul is the Head of Strategy at DISPRUPTIVE,

a world-renowned ICO/STO PR and strategy advisory company, and also leads a global blockchain and STO / ICO development advisory He has deep-level expertise in FinTech, GreenTech, InsurTech and Big Data ecosystems, including utilisation of leading-edge technologies that underpin the ecosystem’s development. His focus for the last 2-years has become the inherent benefits in Blockchain technology and the nascent opportunities this presents for a decentralised global economy to the benefit of all, equally.


In particular, his experience has extended into cryptocurrency launches, acting as team member and/or strategic project advisor both formally and informally, and in the construction of in-depth strategy, Blockchain use-case development, token economics, mechanisms and distribution and all relevant content required including whitepapers, pitch decks, pitch presentations, investor memoranda, information memoranda and one-pagers.


Prior to his current endeavours, his passion for the environment saw Paul developing a GreenTech consultancy business, with a view to matching projects and technology in the eco-system to drive beneficial results in low-impact energy generation. Technology was the underpin, and the related benefits the driver.


Paul gained an expert level of understanding of the markets, competition, geographic, macroeconomic and global factors impacting customer experience in his 18-year financial services career, culminating in the position of Group Treasurer & Head of Global Markets for multiple banks. This has given him a highly developed level of Risk-awareness and enable him to become fully proficient in the language of change management.


His focused and motivational leadership skills have been developed over time in order to allow him to create personal impact and influence on colleagues and counterparties to derive the win-win outcome. He exhibits an influential and performance driven nature, utilising initiative, conceptual thinking, communication skills, energy and commitment to focus on exceptional results.


He utilises his superior level of communication skills that enable him to articulate risk and commercial reward in a meaningful manner. He is an experienced change leader able to bring about cultural change evidenced by multiple successful geographical relocations.


GIO LOGUA, Head of Marketing

Gio is the Head of Marketing at DISPRUPTIVE.

Gio has worked extensively within the Blockchain/ICO/STO/Crypto  space, managing marketing campaigns for players in this space,  including,,,,,,, and Olymp.Capital.

Prior to his role at DISPRUPTIVE, Gio worked with Legal Cost  Finance, PX Chambers, Legal Case Management and PX Paralegal -  legal brands operated by the Kohen Rapoport Group.

Gio has a deep understanding and passion for supporting brands  through creative design and application. Gio has meticulous  attention to detail, and brings a holistic approach to a brand’s  marketing and PR efforts. Gio’s strengths lie in creating identities,  planning marketing campaigns that increase customer loyalty and  persuade action, implementing engaging social media activity, and  in building and designing websites that are based around an  excellent user experience (UX).





Blockchain Advocate, Founder, Conference Chair, Women in  Blockchain Advocate, Keynote Speaker, Crypto Journalist,  Broadcaster, CEO, Writer, Homelessness Advocate, Former  European Parliament Candidate, Law Changer, Mother, Choir  Member, Hill Walker, Dreamer

Jillian has held senior positions with global PR companies in  Sydney, Singapore, London and Dublin. She was PRO of Iona  Technologies (Ireland’s first company to float on NASDAQ). She  changed the law in Ireland in 2014 and is a former European  Parliamentary candidate (as an independent).

She is a co-founder and journalist in the She  freelances for Irish Tech News, Irish Central, The Irish Independent  and The Irish Times. She has her own radio shows on  DublinCityFM and EastCoastFM. Her first job after graduating from  Trinity College was as a systems analyst with JP Morgan.

She is advisor to a number of ICO/STOs, has been named a Crypto  Queen by In Zero Conferences as well as listed in the 50 most  influential women in the global blockchain rollcall. She is named  amongst the top 10 people in Blockchain in Ireland. She was voted  into the top 20 global Hedera Hashgraph Ambassadors in 2018.

She is a board member of the US Blockchain Association and of  EOS Dublin. She is CEO of Blocknubie.

She has been shortlisted for the Image Business Woman of Year  2018 and also shortlisted for Woman of the Year by Women in IT  2018

She keynotes and chairs blockchain events around the world –  including Kiev, Austin, Muscat, Columbo, Dublin and London.



Ready to meet us?

If you are planning an ICO/STO and need an exceptional and intelligent communications strategy, then please contact us.